Throughout the week of the competition, we provide our participants with seven business cases that touch upon various disciplines. Every year, we open our annual Case Writing Competition to reach out to top case writers worldwide, who submit unpublished and untested cases. With this setting, all participants will only have access to each case the moment their 3 hour prep time begins. To make things even more interesting, two of the seven cases that we provide the students with is a Short case and a Live case.
The Live Case is the highlight of the week whereby a live presentation is given by a senior executive of a major company on a current business challenge they are faced with.
The “Live Case” exemplifies the interaction of the academic and corporate worlds that takes place during the intense week of competition. Company representatives present a current real-life business case to the thirty six teams simultaneously. All thirty six teams rely on the presentation, a brief question period, and supporting materials provided by the company that serve as background for their evaluation. Once the three hours of preparation is complete, teams present their arguments, solutions, and plans for the company to a panel of judges.
The short case is a think-on-your-feet scenario where both preparation and presentation times are shorter than the more traditional cases used in the ICC.
Case Writing Competitions:
The Theme This Year
“Radical Openness” – Having a free and transparent exchange of information that generates a flow of ideas in today’s global society. This impacts all industries, all companies and all individuals. It’s the intertwined nature of today’s businesses. Radical Openness is creating a space where ideas can be exchanged with no boundaries and no hierarchy. It’s the ability to create using technology that is available at the tip of your fingers.
You have universal possibilities to demonstrate the accelerated pace of evolution!
For more information please contact Sarah Nasr:
Organizer, John Molson MBA Case Writing Competition
1455 de Maisonneuve Blvd. W., MB 06-313
Montreal QC, H3G 1M8
List of 2016 selected cases
- 1st Place:
- “Nestle SA: The Nescafe Plan in China”
Written by: Ramasastry Chandrasekhar and Robert Klassen
- 2nd Place:
- “The Turnaround Plan of McDonald’s: A Long Way to Go”
Written by: Indu Perepu
- 3rd Place:
- “Eltherm: Glowing Red-Hot in the Concentrated Solar Power Heat-Tracing Market”
Written by: Marc Low and Brigitta Annegarn
- Short Case Winner:
- “Maggi Noodles in India: The Revival Challenge”
Written by: Alok Rama Kavthankar and Indu Perepu
- $1000 Prize Winners:
- “Uniqlo: A Supply Chain going Global”
Written by: Benjamin Yen
- “Mahindra Finance: Accelerating Growth”
Written by: Charles Dhanaraj, Thomas Malnight and Ivy Buche
- “Etsy, Inc.”
Written by: Ram Subramanian