The 2013 MBA International Case Competition and Sustainability

In 2009, the John Molson Sustainable Business Group (JSG) and the MBA International Case Competition (MBA-ICC) joined forces in an effort to make the MBA ICC a more environmentally and socially conscious competition. Over the years, the alliance has strengthened with the creation of a formally recognized position dedicated to sustainability throughout the competition. The goal of this position is to highlight sustainability as an essential tool for success in a rapidly changing business world. For more information: http://www.jsg-jmsb.ca/

Why hold a Sustainable Event?

Holding sustainable events further demonstrates the John Molson School of Business's leadership in sustainable initiatives (ranked third by the 2012 Corporate Knights Report on sustainable MBA programs). By working together we create a ripple effect of change, beyond the boundaries of the competition. Green events are not only environmentally responsible, but make social and economic sense. Environmentalist David Suzuki and Economist Jeff Rubin recently joined forces to promote this idea on a tour across Canada. They posit that we are growing at an unsustainable rate, and we therefore must “recognize the limits to growth, and what sustainability really means for our economy. Sustainability isn't just an abstract notion. It is the governing idea behind the kind of economy we need to foster” (Jeff Rubin, Economist and author of The End of Growth). As a business school and as business students, we want to highlight the importance of a triple bottom line: people, planet and profit.

A Sampling of 2013 Sustainable Initiatives

1. HotelРOur venue, the Queen Elizabeth Hotel, is one of the “greenest” hotels in Montreal.
2. Food– Locally sourced food and beverages will be served as much as possible during the competition. All organic waste will be composted.
3. Events– These will be held at a walking-distance from the hotel, and we are working with hosts to increase the environmental aspects of each event.
4. Communications– Printed materials have been reduced, replaced by e-versions on USB keys. All printed material is to be printed on partially or 100% recycled paper.

How Can Event Attendees Make a Difference During the Competition?

1. Reduce– Water usage: During the competition you will have the opportunity to keep your linens for the week without replacing them, saving water from washing.
2. Reuse– Remember that we will recycle all name-tags post-competition. You can return the plastic holders and lanyards in the receptacles provided so they can be re-used at future events.
3. Recycle– Glass, paper and plastic recycling facilities will be provided throughout the venue. Take a moment to do your part.
4. Rethink– Only take what you need – you can always go back for more, so make sure you only put on your plate what you will eat! Make sure to place any leftovers you may have in the appropriate receptacle provided so that we can do our part to reduce overall waste.